Creative and Art Direction
Rendering (VRay) & Compositing
Shoe Modeling
Sound Design Sono Sanctus
This piece was created for Nike emerging markets who were short some  quality content to fill the needs of online stores around the world. This piece celebrates Zoom Air, which many users outside the US don't know about and can't picture how it works. The Pegasus has Zoom Air in the heel, indicated by the colored bands in the heel of the shoe. The idea was to tie the colored bands to the Air Bag in a way that didn't use any language. This piece was used in Asia, South America and Africa, so this eliminated any need for localization.
Back to Top